

hello there! I'm rohit.
I'm an entrepreneur and designer. I like making things that look good and actually work. That's pretty much it.
Wasted Potential is a creative studio specializing in developing award winning projects across several disciplines, including digital experiences, artist merchandise, and visual storytelling.
i studied philosophy, politics, and economics, and now work at harvard business school as a researcher — though most of my time drifts toward writing, art, films, music, and whatever else pulls me into making; all of it rarely fits together, and that's fine.
I designed a fake AI startup for fun. There is no real product—just a logo and a poem about space on an orange card because I thought it looked nice.